Table 3 Influence parameters of commercial trade area before and after entering large-scale malls
| Before entering the large-scale mall | After entering the large-scale mall |
| Convenience store(B) | Restaurants (B) | Discount stores(B) | Fashion Stores(B) | Convenience store(A) | Restaurants (A) | Discount stores(A) | Fashion Stores(A) |
| αk1(Under the age of 30) | 0.213 | 0.136 | -0.415 | -0.435 | 0.164 | 0.107 | -0.363 | -0.003 |
| αk2(Under the age of 45) | -0.083 | -0.130 | -0.241 | 0.424 | -0.065 | -0.103 | 0.128 | 0.335 |
| αk3(Over the age of 45) | -0.148 | -0.052 | 0.579 | -0.125 | -0.106 | -0.022 | 0.194 | -0.413 |
| βk1(Existing Store) | 0.007 | 0.006 | -0.015 | 0.018 | -0.049 | -0.027 | -0.023 | -0.059 |
| βk2(New Store) | -0.012 | -0.006 | 0.004 | -0.022 | 0.033 | 0.005 | 0.023 | 0.084 |
| δk(DUR, Time) | 0.085 | 0.014 | -0.043 | -0.006 | 0.026 | 0.010 | -0.058 | 0.026 |