List of Articles

Journal of Channel and Retailing. Vol. 25, No. 3, 2020

Research article
The Impact of Online Review Volume, Rating, and Sentiment Score on Sales: Focusing on the Moderating Effect of Brand Reputation*
온라인 리뷰가 매출에 미치는 영향력 분석: 텍스트기반 감성지수를 중심으로*
J. Channel Retail. 2020;25(3):1-21.
https://doi.org/10.17657/jcr.2020.07.31.1
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The Interplay of Product Naming, Customers’ Experience and Retailers’ Promotion in Purchasing Healthcare Products*
건강식품 구매에 제품 네이밍과 고객의 제품 경험, 기업의 제품 판촉이 미치는 영향*
J. Channel Retail. 2020;25(3):23-43.
https://doi.org/10.17657/jcr.2020.07.31.2
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The Effects of Asymmetry Structures between Franchisor and Franchisee on Governance Strategies
프랜차이즈 본부와 가맹점 간 비대칭성이 지배 전략에 미치는 영향
J. Channel Retail. 2020;25(3):45-66.
https://doi.org/10.17657/jcr.2020.07.31.3
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Moderating Effects of the Channel Type on the Relationship between Private Brand Share and Store Loyalty*
유통업체 브랜드와 점포 충성도의 관계에서 채널 유형의 조절 효과*
J. Channel Retail. 2020;25(3):67-83.
https://doi.org/10.17657/jcr.2020.07.31.4
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Research Trends in Distribution Study by using Big-Data Analysis
빅데이터 분석을 활용한 유통 분야 연구동향 분석
J. Channel Retail. 2020;25(3):85-103.
https://doi.org/10.17657/jcr.2020.07.31.5
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The Effect of Perceived Social Influencer's Self-Expression Propensity on Content Recognition
소셜인플루언서에게 지각한 자기표현 성향이 인플루언서 제공 콘텐츠 인식에 미치는 영향
J. Channel Retail. 2020;25(3):105-125.
https://doi.org/10.17657/jcr.2020.07.31.6
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